Feel like buying something ethnic? It is time to embrace your Indian diaspora!

Do you live outside India? Sometimes, have you come across a foreigner walking in a cotton sashay top with patterns of traditional Indian embroidery? Did you feel a weird sense of happiness and maybe a bit of pride? Do you still crave for chai even though you’re standing in the long queue at Starbucks or Dome? When you walk through the modern architectural marvel Sheik Zayed Mosque in Abu Dhabi, does the uncanny resemblance it has with the iconic Delhi Juma Masjid strike you? The flip flops you see at the beaches of Coney island or Rottnest remind you of someone you know? Do the Indian ethnic sections of a clothing store or an e-commerce website still capture your vivid attention? … Continue reading…Feel like buying something ethnic? It is time to embrace your Indian diaspora!